How do I send a campaign message?
A short message to your guests’ cards and phones, for a targeted group, with a test send first.
A campaign message goes to the guest’s card: it shows on the card page of the browser card, and if the guest has turned on notifications (Web Push), it also appears on their phone as a notification. If the Wallet card is connected, it shows in the Wallet too. We don’t send e-mails or text messages, because we don’t collect guests’ contact details.
- Open the Campaigns page.
- Choose who it’s for: everyone, close to a reward, reward ready to redeem, haven’t visited for a while, new, regulars, or guests who use the Wallet.
- Write the message: 2–140 characters. Make it specific and true, for example “Double stamps today between 2 and 4 pm.”
- Send a test to your own card and see how it looks.
- Send it. The dashboard shows how many guests it went out to.
- Monthly allowance: 1 campaign message a month on Basic, 4 on Pro, 8 on Chain.
- Campaigns can’t be sent between 9 pm and 8 am.
- Guests who have turned on notifications (or keep the card in the Wallet) get a notification; for everyone else the message appears on the card.
Note: Don’t invent urgency (“Today only! Don’t miss out!”) unless there is a real deadline behind it. Don’t promise stamps or gifts in exchange for reviews (such as Google reviews).